Add “Known Associates” to a CRM contact profile

Keep track of which contacts know each other in your CRM by using the “Known Associates” feature. Contacts will show up on another contact’s profile as a Known Associate when designated that way.

More Detailed Setup Wizard

The setup wizard now covers four steps to successfully get started with SMS marketing. Now, you’ll choose your primary keyword, timezone, email address for notifications, and customize your welcome message.

Update the Primary SMS Keyword

The primary keyword is the word that your customers text to subscribe to your text message journeys. Now, you can change this keyword whenever you want!

Change the Email Address for SMS Notifications

Every time one of your subscribers texts you, Marketing 360® sends you an email notification. Now, you can update which email address receives these notifications in the SMS settings.

Keywords Can Only Use A-Z Characters (Moving Forward)

Moving forward from today’s update, you can only use A-Z characters when creating or updating SMS keywords. This applies to list or journey keywords, too, in addition to the primary keyword. No special characters or numbers anymore! It’ll be easier for your customers to text, too. 🙌